Statistical analysis of consumer data – Module C15 – Looking at product differences using “Rapid” consumer methods: Free sorting task data

Product code: Product Optimisation

Remote training

March 12, 2025 - March 12, 2025

Virtual option available

Design of studies, number of samples/number of assessors, analysis using multidimensional scaling and cluster analysis. Hierarchical sorting to gain more insights.

What this course will cover:

  • Sorting tasks aims and applications 
  • Design of study – recommendations for number of samples and numbers of people 
  • Mapping the results using multi-dimensional scaling  
  • Overlaying descriptors of groups 
  • Using cluster analysis to investigate groupings of products 

This course is a live session, but a recording can also be purchased afterwards. Please contact us.

Select currency

$261.56 (Excluding any applicable taxes)

Other course information

Software

You will need the latest version of XLSTAT installed on your computer. If you don’t have a licence you can download a 14-day trial version.

Timing

Each module is 2 hours.

Start time 10am GMT

Please check your time zones to make sure the timings are suitable for your country

 

Prices

Each Module: £200.00 ex VAT

Discounts

For every five modules purchased, only pay for four

Academic Delegate discount is available.

 

Please contact us for more details.